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Marketing Referral Network Seminar Seminar Details Problems and Solutions Request Info
Mortgage Section

What's the BEST BUSINESS in this business?


Obtaining referrals from Professional Referral Sources
(People who will always need a loan and are not Rate Shoppers)

Comments from a recent Seminar Attendee:

I have attended Todd Duncan, Ron Quinterro, Dan Pinto and others. Everyone talks about getting business from FSBO's, Realtors, CPA's and other professionals. However, your experience and insight on how to get their attention and what motivates them is truly unique. The nuances you shared on making me "different" from the 1200 other brokers in Illinois will make me more productive and many times more profitable. I would certainly recommend this seminar to everyone with or without a website. My partner and I look forward to implementing your ideas immediately. Thanks again!

Bill Becker, Manager, CDK-USA Mortgage, Chicago IL



For only $299, this seminar/marketing plan gives you up to three hours packed with online marketing strategies, tips and discussion with industry expert, Ron Christenson. Ron presents low-cost, effective marketing strategies designed to help you build a strong, productive referral network, bringing in loans with a purpose.

Building a loyal referral network is essential to the long-term success of any originator.
This is because prospects generated through referrals are less interest rate sensitive and are more likely to close. Your referral network can include Realtors, Financial Planners, CPAs, Stockbrokers, Attorneys and other professionals. In addition, your existing clients should also be part of your referral network.

Automation is the key to building and retaining a large referral network.
Traditionally, it was hard for an originator to service more than a handful of referral partners. Most referral partners expect to get fast answers especially when their client is in front of them. They hate getting your voice mail! It takes a lot of time to build trust with other professionals, and its easy to lose it because you are too busy! As a result, when refinance business is hot, most of your partners are not serviced adequately, so when the rates go up and you really need them, they don't want to do business with you! This seminar will cover how you can use the latest technology to automate your relationships with your referral sources.

Since 1993, Ron Christenson has been helping mortgage companies become more profitable by creating referral-based marketing plans utilizing the latest technology. Ron has co-founded several marketing, information and technology companies serving the mortgage industry: Equation of Persuasion Systems®, RealSource® and Laser Systems. Ron holds a BA from Concordia College, Moorhead, MN and is a much sought-after lecturer.